Evaluation: Representation

The main cover image connotes performance and the lack of eye contact suggests they are more concerned with making music than what people think. The guitarist on my contents page also connotes this but the pictures of members of the public do not, suggesting a difference between artists and the general public. I think the front cover picture connotes a lot of attitude which my target audience will think is cool. The fact my magazine deals with multiple genres makes it harder to be shown as a single representation of that subculture, although it could be argued that its pictures represent the aspirations of its target audience, the youth. My double page spread picture has the same 3 people from the cover giving eye contact to the camera, with no attitude and looking a lot friendlier, this goes against the representation on the front cover. My target audience is 14-25 year olds that like going out, 14 is really the youngest someone could enjoy this magazine from as there is a lot of talk and competitions about gigs, which are 14+. I have made sure I have not represented the youth in a irresponsible way, for instance if I had pictures of underage artists drinking and doing drugs, the readers may think this is the norm for those that go out a lot and may feel it is acceptable to do so.